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Tips to Prevent Wrinkles

Daily Skin Care Moisturize: Use moisturizers to hydrate skin and reduce the appearance of wrinkles. Sunscreen: Apply a broad-spectrum SPF of at leas... Learn more

Protecting Your Skin

Protect your skin from the sun every day. Whether spending a day at the beach or running errands, sun protection is essential. You can protect your sk... Learn more

How to Reduce Wrinkles

1. Avoid the sun. It's the No. 1 cause of wrinkles, with dozens of studies documenting the impact. In one study that looked at identical twins, New Yo... Learn more

Frequently asked questions

Get the answers from the best beauty experts in the business.

A broad-spectrum sunscreen with SPF 30 or higher is absolutely non-negotiable. It must be applied generously to the chest every single day, even if covered by clothing, as UV rays can penetrate fabrics.

A broad-spectrum sunscreen with at least SPF 30. It is the most effective product to prevent UV damage, which is the number one cause of skin aging in any environment.

Wear wide-brimmed hats and UV-protective clothing in addition to sunscreen. Seek shade during peak sun hours (10 a.m. to 4 p.m.).

It requires patience. It typically takes a minimum of 4-6 weeks of consistent product use to see noticeable lightening, and 3-6 months for significant results.

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