When the product's unique technology (e.g., specific delivery systems for actives) isn't available elsewhere, when the sensory experience encourages you to be consistent with your routine, or when treating a specific, persistent concern that hasn't responded to other products.
Yes, but gently. Use a mild chemical exfoliant (e.g., lactic acid) once a week to remove dead skin cells and promote renewal. Avoid harsh scrubs, which can irritate this delicate area.
A double cleanse, a treatment serum (like a retinoid or niacinamide), and a reparative moisturizer. This routine focuses on repair and correcting existing damage.
Vitamin C (collagen production), Vitamin E (antioxidant), and Omega-3 fatty acids (anti-inflammatory) are key. Always prioritize getting nutrients from food first, but a high-quality supplement can be beneficial for some.